Lighthouse Exhibits required a digital presence as impactful as their trade show exhibits for industry giants such as XPO Logic and Hitachi. The redesign aimed to spotlight their impressive portfolio while balancing a feminine look with a broad industry appeal.
overview
Lighthouse Exhibits is a boutique Chicagoland exhibit design house that delivers work that rivals that of the biggest firms. Their outdated and cluttered website failed to showcase them as local industry leaders and needed a complete overhaul.
scope
Web Design Print Ads
Concept
The Lighthouse Exhibits redesign visually showcased their impressive variety of projects, highlighting how this small boutique agency is a full-service white glove operation. While embodying the owner's vision for a feminine aesthetic, the finished design solution projected the scale and professionalism of a much larger firm.